Social Previews
Control how your links appear when shared on social media platforms.
Overview
When you share a LinkSense dynamic link on platforms like Facebook, Twitter/X, LinkedIn, or Slack, the platform fetches metadata from the link to generate a rich preview card. LinkSense gives you full control over this preview by serving custom Open Graph and Twitter Card meta tags.
Social preview settings are configured per dynamic link, allowing you to customize the title, description, and image that appear when each link is shared.
Configuring Previews
When creating or editing a dynamic link, you can set the following social preview fields:
Social Title— The headline shown in the preview cardSocial Description— A short description below the titleSocial Image URL— The image displayed in the preview card
Pro tip
Always set all three fields for the best results. Missing fields may cause platforms to fall back to generic metadata or show no preview at all.
Open Graph Tags
LinkSense automatically generates the following meta tags when a social media bot crawls your dynamic link:
og:title— Maps to your Social Titleog:description— Maps to your Social Descriptionog:image— Maps to your Social Image URLog:url— The canonical URL of your dynamic linktwitter:card— Set tosummary_large_imagewhen an image is providedtwitter:title— Maps to your Social Titletwitter:description— Maps to your Social Descriptiontwitter:image— Maps to your Social Image URL
Bot Detection
LinkSense detects social media crawlers (bots) and serves them an HTML page with the appropriate meta tags instead of redirecting. This ensures platforms can read the preview metadata. Regular users are redirected normally based on their device.
Supported crawler detection includes bots from Facebook, Twitter/X, LinkedIn, Slack, Discord, Telegram, WhatsApp, Pinterest, and other major platforms.
Image Guidelines
For the best results across all platforms, follow these image recommendations:
- Recommended size: 1200 x 630 pixels
- Aspect ratio: 1.91:1
- Format: JPEG or PNG
- File size: Under 5 MB (smaller is better for load times)
- Content: Keep important content centered — platforms may crop edges
Image URL requirements
The image URL must be a publicly accessible HTTPS URL. Platforms will not load images served over HTTP or from private/authenticated endpoints.
Testing Previews
After configuring your social preview, you can verify how it looks using these platform-specific tools:
- Facebook: Sharing Debugger (developers.facebook.com)
- Twitter/X: Card Validator (cards-dev.twitter.com)
- LinkedIn: Post Inspector (linkedin.com/post-inspector)
Cached previews
Social platforms cache preview data aggressively. If you update your social preview settings and the old preview still shows, use the platform's debugger tool to clear the cache and re-fetch the metadata.